Red Carpet Season Contextual Insights Q1-24

The Red Carpet Season refers to a period typically occurring during the first few months of the year, where numerous prestigious award ceremonies take place in the entertainment industry. These ceremonies include the Golden Globes, Emmy Awards, Grammy Awards, Sundance Film Festival, & the pinnacle of them all, the Academy Awards (Oscars).

Maximize your Red Carpet Season campaigns with our Contextual Insights covering everything you need to know: from key categories to trending interests.

Don’t get lost in the red carpet chaos, gain a strategic edge with our data-driven insights into this exciting season.

Which categories are seeing a surge in traffic for Red Carpet Season content?

• Grammy predictions.
• Miley Cyrus performance.
• Unexpected Grammy nominations.

• Red carpet arrivals.
• After-parties.
• Impact of strikes.

• «Barbie» & Margot Robbie’s Oscar snub.
• »Oppenheimer» dominion in the Oscars.
• Spotlight on «Anatomy of a Fall».

• Host performance & awkward moments.
• Fashion statements.
• Impact of future awards.

• Documentaries featuring celebrities.
• Diverse narratives in film & the inclusion of different communities.
• Emergence of genre-bending films.

*Source: Seedtag Analysis, Red Carpet Season Contextual Insights Q1-24.