Research

Our findings

May'21

Efficiently reach users through visual media

For marketing, this is truly the era of digital content. How can this content be fully leveraged in today’s digitally led mobile world?

Reports·

Nov'21

The Power of Contextual in the Attention Economy

At Seedtag, we partnered with attention-measurement expert, Lumen, to get an in-depth analysis of our contextual solution's attention performance, evaluating both noticeability and viewing time, while benchmarking our format attention score against main digital channels.

Reports·

Aug'21

Contextual Advertising 101: A power fusion of content and context

At Seedtag we created an insightful guide to explain what is contextual advertising, why it is at the top of mind in the industry, and how contextual targeting is becoming the best solution to a cookieless world.

Ebooks·