Edition · Archived

AUG 17 – AUG 23 in emotion

The top 5 cultural moments of this week, ranked by measured emotional lift.

TOP 1

Zinedine Zidane France Calls, and He Finally Answers

Admiration0.58x reach vs avg96.85% brand-safe
Admiration
3.9x
Excitement
2.0x
Curiosity
1.8x
Nostalgia
1.0x
Anger
0.3x
TOP 2

Tour de France 2026 The Race Ends and the Praise Grows Louder

Admiration0.52x reach vs avg97.46% brand-safe
Admiration
5.3x
Surprise
3.2x
Excitement
2.7x
Anger
0.2x
Fear
0.1x
TOP 3

Formula 1 The Driver Market Turns Hostile

Excitement0.51x reach vs avg95.75% brand-safe
Excitement
3.2x
Surprise
9.5x
Curiosity
1.6x
Anger
0.2x
Fear
0.1x
TOP 4

Real Madrid A Debut at the Bernabéu Raises More Questions Than Cheers

Curiosity2.19x reach vs avg98.26% brand-safe
Curiosity
4.3x
Excitement
3.2x
Admiration
0.7x
Sadness
0.3x
Anger
0.1x
TOP 5

Tom Cruise Suri Drops the Name, and the World Reacts

Curiosity1.21x reach vs avg92.47% brand-safe
Curiosity
4.3x
Surprise
12.2x
Love
3.4x
Sadness
0.1x
Anger
0.0x