Valentine’s Day Contextual Insights Q1-24

Campaigns
Feb 2024

A few facts to get you started

Valentine's Day is a widely celebrated holiday observed on February 14th each year. It is a day dedicated to expressing love and affection, typically between romantic partners, although it's also celebrated among friends and family.

Explore a comprehensive overview of Valentine’s Day-related content with our Contextual Insights, covering everything from key categories to target to the most relevant audiences & gain valuable insights into the online landscape of Valentine’s Day interests.

Which categories are seeing a surge in traffic for Valentine’s Day content?

  • 15.7% Events & Attractions
  • 12.1% Pop Culture
  • 10.2% Family & Relationships
  • 9.3% Travel
  • 6.7% Music & Audio

*Source: Seedtag Analysis, Valentine’s Day Contextual Insights Q1-24

Seasonal Audiences & Contextual Universe

5 Seasonal Audiences for Winning Results

Love Life

Focused on romantic journeys of people, ranging from finding a partner to tying the knot & building a family.

Celebrities Relationships

Spotlight on celebrities&public figures, delving into their breakups, romantic getaways, & how they celebrate Valentine's Day.

Rom-Coms

Emphasizes the charm of romantic comedy films & the relaxed atmosphere they provide.

Valentine’s Day Presents

Highlights the value of thoughtful presents as a tangible expression of love & appreciation for your significant other, enhancing the romantic connection.

Valentine’s Day Plans

Activities & arrangements for Valentine's Day that couples can enjoy together.

*Source: Seedtag Analysis, Valentine’s Day Contextual Insights Q1-24.