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Understanding Consumers’ Perceptions Of Online Advertising - Discover Our New Research

Our solutions

Contextual intelligence allows you to engage with consumers within their universe of interest without cookies

Understand

Text and Visual Analysis

Seedtag contextual AI technology leverages the power of Machine Learning to provide human-like understanding of content and the highest level of brand safety in the market.

“Person”

“Cave”

“Ice”

Combined Output

Combining text and image for deep level categorization and brand safety output

LIZ© decides the predominant taxonomies and brand suitability

11%

Person

66%

Cave

88%

Ice

Personalized Segments

All the contextual information is based on the brand objectives to achieve optimal alignment between brand values and content

The brand objectives are translated into concrete actions that are included in the contextualization flow

Targeting Capabilities

Rely on LIZ© decision engine to optimize attention and performance for your brand and product

Design

Contextual creatives that resonate with your consumers

Design creatives that maximize the association and integration of your brand into the desired context

Deliver

We integrate your messages in a suite of In-Content Placements to seize every user’s attention

Placements

Integrating your message to capture the attention of each type of content consumer

Leverage user attention

By delivering ads within the content, we fully leverage users’ attention: according to eye-tracking, in-content ads capture attention faster and retain it longer